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Author - Vanessa Venugopal

the importance of logo design for your business

The Importance of Logo Design for Your Business

from Unsplash You might think that creating a logo for your business is the last thing you’ll need. But your business’s logo is an integral part of your brand. It is the first thing people see, and it ties with your marketing strategies. Although your logo is not your brand because your brand covers multiple elements, it still is part of it and therefore needs to be prioritized. Difference Between a Logo and Brand Your brand is the experience and perception you show [...]


the importance of data mining for your business

The Importance of Data Mining for Your Business

For those who are unfamiliar with the subject, data mining may appear to be a frightening term. It looks like hackers might steal your personal information and use it for their benefit only. However, data mining has more than a negative connotation placed on it. In fact, it has a beneficial impact on our everyday lives. Researchers and other industries extract data from all over the world to be used in activities that will benefit humankind. With the data gathered [...]


ultimate cybersecurity checklist for small businesses

Ultimate Cybersecurity Checklist for Small Businesses

Last year, when the pandemic hit, a drastic change happened. People are asked to stay at home, businesses are closing, people are losing their jobs, and the number of deaths due to Covid-19 reached hundreds of thousands in a day. However, despite the negative impact of the pandemic, online businesses and e-commerce shops thrived. Also, the so-called gig economy became in-demand. The global retail trade of e-commerce has increased from 14% in 2019 to 17% in 2021. Also, most retail [...]


best productivity tools to help businesses grown in 2021

Best Productivity Tools to Help Businesses Grow in 2021

Using the best productivity tools help teams work efficiently and seamlessly no matter where they are. It promotes teamwork, creates better and faster results, benefits customers, and provides an overall growth and success of a business. This article aims to provide a list of the best productivity tools to help businesses, either small or big, succeed.  Features of Productivity Software Before you choose a software or application for your team, there are criteria or features you need to check before knowing what [...]


What are Website Cookies?

Cookies or Website Cookies are an essential part of our current online activities. It creates a personalized experience for users when visiting websites. It remembers users from their website login, shopping carts, and more. Furthermore, it helps future marketing purposes, improves the site, and detects any misuse of the website. However, cookies are not all about keeping browsing easy or personalizing content. It has hidden agendas that ordinary users like us are not able to recognize immediately. So in this article, [...]


Importance of esignature for your business

Importance of eSignature for Your Business

eSignatures have been around for a while, but they’ve never been more valuable than now. As businesses move from working in an office to working from home or anywhere, using eSignature plays a valuable role. What is an eSignature? A signature is a valid representation of a person’s identity, proof of consent, and used as an endorsement of information on a document. However, as we transition from physical document signing to digital documents, e-Signature is becoming an increasingly important part of [...]


bitdefender family pack vs. total securty: what to choose

Bitdefender Family Pack vs. Total Security: What to Choose?

Bitdefender has topped the list of the best antivirus products. You can effortlessly go online and search for the best and most affordable brands, and Bitdefender sits alongside Kaspersky and McAfee. It is one of the most trusted antivirus solutions that come in multiple packages at the best price. Two of their best products are Bitdefender Family Pack and Bitdefender Total Security. Whether you choose the Bitdefender Family Pack 2019 or the latest version, or any Bitdefender package, you get [...]


adobe acrobat dc vs. adobe acrobat pro 2020: what's the difference

Adobe Acrobat DC vs. Adobe Acrobat Pro 2020: What’s the Difference?

Adobe Acrobat has been the best PDF editor software in the market, with billions of users worldwide. Despite being the most expensive PDF editor, as compared to its competitors, Adobe Acrobat is often used by individuals and businesses. Who wouldn’t appreciate or invest in it? It has a clean user interface, friendly tools, and it is one of the oldest known PDF editors that most of us recognize. Currently, Adobe offers a perpetual and subscription-based license of their products. Both licenses [...]


symantec Norton Security Premium Product Review

Symantec Norton Security Premium Product Review

Every year the number of cyber threats increases, and it affects millions of online users. Whether you run a small business or an individual user, cybercriminals don’t care what your background is. Their aim is to gather as much data and personal information as they can. But there are ways to secure your data and devices from threats and hackers. Security software provides an excellent way to keep your device safe from threats. Although it is not the only option [...]