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Business

6 Benefits of Software for Your Business

Efficiency is what most businesses are looking for to get better results. With efficiency, there would be an increase in productivity that improve profit and less waste of time, money, and resources. So, what better way to have such is to utilize the power of software. There are thousands of software or applications available today. They are designed to work with a specific purpose and manage a particular area of a business. Some come at a much higher price, while [...]


top digital marketing trends for 2021

Digital Marketing Trends for 2021

No one would have expected 2020 to drastically change the lives of many people, including how businesses are operating nowadays. It is a dramatic turn of events that no one has expected to happen. The pandemic has brought fear to many, particularly businesses. People are advised to stay home, wear a mask, observe social distancing, and limit activities outside of their homes. Hence, businesses should find another way to continue their operation or permanently shut down. However, despite this tragic event, [...]


video marketing small business

Benefits of Video Marketing for Small Businesses

Videos are one of the most effective digital marketing strategies of our age. It has grown through the years, and businesses get positive results from it. 92% of Marketers swear that video is an important marketing strategy. They received an increase and positive ROI as compared in 2015. It shows that there are great benefits of video marketing for small businesses. However, there are still some that refuse to use video marketing as part of their campaign. It could often be [...]


best productivity software

Best Productivity Software for Small Businesses

Running a small business requires time and effort to meet the business’s demands. With a constrained budget and minimum manpower, time is of the essence. Every minute counts to help your business succeed. But, how can one manage all the tasks in a day? With the help of technology, small businesses are now lucky to have them as a partner for growing their brand. There are hundreds, or probably thousands, of productivity software in the market. However, that would be [...]


16 Micro SaaS Niches Thriving in the New Normal, Softvire

16 Micro SaaS Niches Trending and Thriving in the New Normal

Micro Saas is the future wave of eCommerce. Coined by Tyler Tringas, it is a Software as a Service (SaaS) business using the same business model, but bootstrapped, owned and operated by one person or a small team, and goes after a niche market. It focuses on profits and sustainability, as opposed to growth.  These businesses are location-independent, high margin, low-risk with predictable recurring revenue. MicroSaas is the lifestyle business of the future.    Why MicroSaas Can Help Your Business Thrive “Micro” means [...]


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