Tips and How to | Technology, Software, and more

26Nov-20

How to Become a Successful Digital Marketer

In these modern times, digital marketing has become more valuable than ever. With everyone using the internet nowadays, the need for marketing experts online is required when growing a business. With 4.6 billion active internet users, there is no doubt that businesses can leverage this number to grow their brand. Going online to reach more customers is becoming a trend. In addition, it’s the best way to get more sales. Hence, digital marketing is becoming an important profession. What is Digital [...]

Posted By Vanessa Venugopal

7Aug-20

Phishing Scams: How to Spot and Protect Your Business

Cyber threats, like phishing scams, are not new. It has been around for years, and attackers continue to utilize it as people easily fall for it. Phishing attacks are one of the most common attacks on businesses. In 2018, 76% of businesses reported that they were victims of a phishing attack. Attacks like these are common because most businesses or individuals don’t take the time to educate and protect themselves from such threats. They often click on emails, pop-ups, and provide [...]

Posted By Vanessa Venugopal

29Jul-20

10 Ways to Secure Your Website from Hackers

Running a website is not only about selling stuff or creating valuable content, but there’s also a lot of things to consider when you have one, and it includes how to secure your website. Security is a vital aspect of a website; without it, there could be a lot of issues to face. Therefore, if you have a website or an e-commerce shop, don’t take security for granted. It protects you, your customers, and your entire business. If you stumble [...]

Posted By Vanessa Venugopal

23Jul-20

How to Respond to a Ransomware Attack

Ransomware is one of the most common cyber threats that businesses encounter. We’ve heard of large enterprises being victims of this threat, but small businesses suffer an immense loss when they are the victim. About two-thirds of attacks in 2019 are either small or medium-sized businesses. Cybercriminals target these businesses because they are less well-prepared and defended in case of such attacks. What is Ransomware? Ransomware is a form of malware that encrypts the data or files of a victim. The [...]

Posted By Vanessa Venugopal

20Jul-20

Cloud Computing Security: Tips on How to Secure Your Data in the Cloud

Cloud computing is a delivery of computing services that includes storage, server, database, networking, analytics, and software on the internet or the cloud. It’s a pay-as-you-go service, which means you only pay the service you acquire. Many companies have moved to the cloud because it offers an innovative, faster, flexible, and resourceful way to manage an infrastructure’s data. In addition, it lowers the operating costs, and it is scalable as your business needs. Let’s look at the detailed benefits of choosing [...]

Posted By Vanessa Venugopal

17Jul-20

7 Tips For Onboarding New Remote Employees During the Pandemic

Ever since the COVID-19 outbreak, many employers are forced to alter how they run their business, including the onboarding process. Managers are now relying on remote onboarding, not a very popular option before, having no other choice to hire and train new employees. If you are a manager or positioned in the hiring team, you must be finding it difficult (like many others) to get accustomed to the new onboarding process. Remote onboarding doesn’t make it easy to nurture a [...]

Posted By Gaurav Belani

16Jul-20

SEO Tips to Improve Organic Rankings During COVID-19

Search is an indicator of consumer intent and behavior, and the COVID-19 crisis has a significant effect on information search, customer flexibility, media consumption patterns, distribution networks, and expenditures. Several firms are hurrying to reduce their costs, while experts warn against tightening the expenditure too much, particularly in areas such as digital marketing. Why SEO? Search engine optimization is a method that creatively incorporates online content, enhances user experience, and applies technical approaches to help the website rank higher in search results. Its [...]

Posted By Dan Toombs

14Jul-20

How to Secure Your Small Business from Cyber Threats

Cybersecurity is often overlooked by a startup or small business, unlike large enterprises. Even though big corporations experience attacks, they always have a plan and can manage the problem as quickly as possible. However, for small enterprises, it’s different. Cybercriminals attack small online businesses because they lack protection. The number of cyber breaches last year grew to 424%, it’s five times higher than the previous year. The reason for this increase is because most small enterprise owners think that their [...]

Posted By Vanessa Venugopal

social media aggreagation: what is it & why business are using it

3Jun-20

Social Media Aggregation: What Is It and Why Do Businesses Use It

Social media has been the nervous system of every marketing and engagement campaign by most brands and businesses globally. The growing influence of social media platforms is staggering. It is now used by 3.8 billion daily active users of different social media platforms. People use social media for browsing, exploring, sharing, and engaging with content along with communication and shopping. This reason makes social media the biggest marketplace for brands with unlimited opportunities. Digital marketers can optimize social media for businesses [...]

Posted By Carol Sobers

13 Reasons Why You Are Not Getting Leads, Lead Generation, Digital Marketing, SEO

3Jun-20

13 Reasons Why You Are Not Getting Leads on Your Website

Getting Leads for Your Website Getting leads for your website can be overwhelming if you don’t know strategies for successful lead generation. Customers will not usually jump into trusting an online business right away. You need to use different marketing efforts to convince your website visitors to make the purchase naturally. Communicating with your target market is crucial to driving sales and conversions. It is why you need to efficiently connect with visitors first before you can convert them into [...]

Posted By Rana Tarakji